Franchise
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To achieve a smooth and well aligned support system, Hair Speak management has devised systematic assistance program for franchisees including the following services:
Set Up
Hair Speak will consult the franchise on location interior designing and center architecture. Support will be provided in sourcing all materials required for the interiors and equipment installation from trusted vendors.
Training
Hair Speak will conduct training program regardless of the franchisee's experience, covering operations, administration, vendor management, accounts management and marketing. Training in Beauty, Slimming and Laser operations including sales, reception and other operations would also be provided.
Supplies and Inventory
Franchisees will be connected to equipment suppliers while the franchisor will undertake all supply chain and sourcing requirements for products required at the centre.
Brand Building
The franchisor already has an existing customer base and is a well established brand and so centralized promotional activities will be taken up by the franchisor to retain the brand identity.
Manpower
Hair Speak will assist in recruiting skilled manpower for the centre.
Technology
Hair Speak will assist franchisees in managing inventories, vend stock information, accounts and customer data and monitoring multiple franchisee locations through software.
Marketing
The franchisor will assist in organizing of local promotional activities events. Printed material like Brochures, Pamphlets, Flex Banners, etc shall be provided on cost basis.
Advertising and Promotions
The franchisor will organize events specific to marketing/ branding of Hair Speak at the national level. This will include participation in related events and tie ups with magazines/newspapers etc promote each franchisee unit.
PR Support
Regular PR coverage at national as well as regional levels, centralized brand building through all media— print, outdoor, web, retail, electron